{"id":7871,"date":"2023-02-04T18:07:41","date_gmt":"2023-02-04T15:07:41","guid":{"rendered":"https:\/\/www.kevuru.smplfy.eu\/?p=7871"},"modified":"2026-01-06T19:32:17","modified_gmt":"2026-01-06T19:32:17","slug":"guild-of-guardians-2d-avatars-for-the-nft-marketplace","status":"publish","type":"post","link":"https:\/\/kevurugames.com\/blog\/guild-of-guardians-2d-avatars-for-the-nft-marketplace\/","title":{"rendered":"Guild of Guardians: 2D Avatars for the NFT Marketplace"},"content":{"rendered":"\n

Recently,\nNFTs have been increasingly used in video games due to the huge amounts of\nmoney they bring in. The Play-to-Earn industry is actively developing.\nBlockchain technology has organically fit into the mechanics of multiplayer\ngames and has expanded the possibilities for users both in terms of immersion\nin the game world and in terms of opportunities for real income.<\/p>\n\n\n\n

Guild of Guardians is a mobile RPG where players can team up and compete in a guild to earn epic tradable rewards. The game is scheduled to launch in Q1 2022 and already has over 130K players on the waiting list. Our task was to create 2D digital avatars for players that would be set as their profile pictures and could be purchased on the NFT marketplace.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\n GOAL<\/strong>\n <\/td>\n CHALLENGE<\/strong>\n <\/td>\n TEAM COMPOSITION<\/strong>\n <\/td><\/tr>
Game monetization using NFT avatars that can be purchased on the marketplace <\/td>Create 2D traits of creatures of different races to form digital avatars <\/td>Project manager <\/td><\/tr>
\n  \n <\/td>Create an algorithm for generating avatars from individual traits <\/td>Creative director <\/td><\/tr>
\n  \n <\/td>\n  \n <\/td>Concept artists <\/td><\/tr>
\n  \n <\/td>\n  \n <\/td>Unity developer <\/td><\/tr><\/tbody><\/table>\n\n\n\n

Initial Data<\/h2>\n\n\n\n

The key\ninitial information was the game itself. Guild of Guardians is built on the\nImmutable X platform developed by the blockchain company Immutable. It has\nalready established itself as an active player in the gaming blockchain market\nby releasing the successful Gods Unchained card game. In turn, the Immutable X\ncryptocurrency it created is the first Ethereum layer two solution for NFTs on\nEthereum with instant trade confirmation, significant scalability (up to 9,000+\ntrades per second), and zero gas rate without compromising user data storage.<\/p>\n\n\n\n

Our team had to create 2D digital avatars that would be minted as NFTs and could be purchased on the Immutable X marketplace<\/a>. These avatars could be used by players as their profile pictures and avatars on social media and messaging sites such as Twitter and Discord. Players would also have the option to sell their avatars to other players.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Avatars had\nto match the style of the game and include creatures of different races: goblin,\norc, ogre, human, elf, demon, skeleton, dragonborn, and serpentkin. They had to\nbe randomly generated from different traits, characteristics, and styles. The\ncustomer had a brief and references, but they did not fit the style. Therefore,\nfirst of all, it was necessary to adapt to the game style and find a visual\napproach that would suit the customer.<\/p>\n\n\n\n

Workflow<\/h2>\n\n\n\n

The client identified 2 key phases of work:<\/p>\n\n\n\n

  1. Creation of mockups, style guide or moodboard on the style of future avatars.<\/li>
  2. Creation of avatar concepts with different traits, characteristics and styles, randomly combined via engineering work.<\/li><\/ol>\n\n\n\n

    Accordingly, the first stage of work was to find a suitable visual style for avatars. The client had the following requirements:<\/p>\n\n\n\n

    1. Plain background colours.<\/li>
    2. Visible face and torso.<\/li>
    3. Appealing traits without negative: no crying, beatings, sadness, etc.<\/li>
    4. No gender bias.<\/li>
    5. True to the Guild of Guardian style without duplicating it.<\/li>
    6. Obvious and intuitive rarity \u2013 it should only take a glance for the player to figure out which hero is rarer.<\/li><\/ol>\n\n\n\n

      The team offered various options, and ultimately the design was approved. The choice was made in favor of an angular design in the spirit of the low poly style, characterized by an emphasis on the use of geometric shapes and the fragmentation of real objects into stereometric primitives.<\/p>\n\n\n\n

      \"\"<\/figure><\/div>\n\n\n\n

      The subject\nof discussion was the attributes of the characters behind their backs: swords,\naxes, wings, and so on. Their original size required them to be taken outside\nthe borders of the avatar, which seemed unacceptable to the client. In this\nregard, it was decided to reduce all such attributes so that their main part\nremained within eyeshot.<\/p>\n\n\n\n

      Initially, the client wanted to create one trait for all characters. However, we showed that this was impossible since each race had a different head shape and facial features. In addition, some traits were only available to men or women. It was necessary to adjust the traits for each race. Our Unity developer created a custom algorithm that combined artist-created traits from different races to generate full-fledged images.<\/p>\n\n\n\n

      \"\"<\/figure>\n\n\n\n

      Communication\nmainly took place with the marketing manager, who evaluated the results of the\nwork. The final versions of the avatars were approved by the game director.<\/p>\n\n\n\n

      Value Delivered<\/h2>\n\n\n\n

      For 2\nmonths of work on the project, our artists, together with the Unity developer,\nsucceeded in generating more than 40 thousand avatars. We created a huge number\nof traits in the following categories:<\/p>\n\n\n\n

      1. Head\nshape.<\/li>
      2. Headdress.<\/li>
      3. Eyes.<\/li>
      4. Mouth.<\/li>
      5. Body.<\/li>
      6. Back.<\/li>
      7. Background\nFX.<\/li>
      8. Background\ncolor.<\/li><\/ol>\n\n\n\n

        Thanks to the algorithm created by our developer, the combination of different traits and attributes of characters was implemented as quickly and efficiently as possible.<\/p>\n\n\n\n

        \"\"<\/figure>\n\n\n\n

        Conclusion<\/h2>\n\n\n\n

        The number\nand quality of NFT games continue to increase. More and more game developers\nare trying their hand in this direction. Given the popularity of games such as\nAxie Infinity, it can be noted that many players favorably accept the\nintegration of the blockchain into the gaming environment. However, there are\nstill many questions regarding the rules for the sale and use of such assets in\nmarketplaces and their scope. Therefore, when developing NFT games, it is\nimportant to carefully study their specifics or choose reliable and experienced\npartners who have implemented NFT cases under their belt.<\/p>\n\n\n\n

        Kevuru\nGames quickly picked up the NFT trend and has already implemented several\nsimilar projects. In particular, the team took part in the creation of\ncharacters for the FPS game Undead Blocks on the Ethereum network. The team\nboasts specialists who are well versed in the blockchain and its integration\ninto games, as well as a carefully written pipeline both for creating\nindividual NFT attributes for a finished game, and for developing an NFT game\nfrom scratch. if you also consider NFT a promising direction, but have\nquestions or need help in implementing your idea, feel free to drop us a line<\/a>\n\u2013 together we will implement any of your concepts and make it work.<\/p>\n","protected":false},"excerpt":{"rendered":"

        Recently, NFTs have been increasingly used in video games due to the huge amounts of money they bring in. The Play-to-Earn industry is actively developing. Blockchain technology has organically fit into the mechanics of multiplayer games and has expanded the possibilities for users both in terms of immersion in the game world and in terms […]<\/p>\n","protected":false},"author":9,"featured_media":21501,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91,3],"tags":[],"class_list":["post-7871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-case-studies"],"acf":[],"yoast_head":"\nGuild of Guardians: 2D Avatars for the NFT Marketplace \ud83e\udd47 Kevuru Games<\/title>\n<meta name=\"description\" content=\"Case study about the collaboration of Kevuru Games with Immutable on digital 2D avatars intended for sale on the NFT marketplace based on the Immutable X cryptocurrency\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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